The People's Platform, Taking Back Power and Culture in the Digital Age
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Bester Preis: € 15,10 (vom 20.06.2016)1
The People's Platform (2014)
EN NW EB DLISBN: 9780805095456 bzw. 0805095454, in Englisch, Metropolitan Books, Metropolitan Books, Metropolitan Books, neu, E-Book, elektronischer Download.
Lieferung aus: Deutschland, in-stock.
From a cutting-edge cultural commentator, a bold and brilliant challenge to cherished notions of the Internet as the great leveler of our ageThe Internet has been hailed as an unprecedented democratizing force, a place where everyone can be heard and all can participate equally. But how true is this claim? In a seminal dismantling of techno-utopian visions, The People's Platform argues that for all that we "tweet" and "like" and "share," the Internet in fact reflects and amplifies real-world inequities at least as much as it ameliorates them. Online, just as off-line, attention and influence largely accrue to those who already have plenty of both. What we have seen so far, Astra Taylor says, has been not a revolution but a rearrangement. Although Silicon Valley tycoons have eclipsed Hollywood moguls, a handful of giants like Amazon, Apple, Google, and Facebook remain the gatekeepers. And the worst habits of the old media model-the pressure to seek easy celebrity, to be quick and sensational above all-have proliferated on the web, where "aggregating" the work of others is the surest way to attract eyeballs and ad revenue. When culture is "free," creative work has diminishing value and advertising fuels the system. The new order looks suspiciously like the old one. We can do better, Taylor insists. The online world does offer a unique opportunity, but a democratic culture that supports diverse voices and work of lasting value will not spring up from technology alone. If we want the Internet to truly be a people's platform, we will have to make it so.
From a cutting-edge cultural commentator, a bold and brilliant challenge to cherished notions of the Internet as the great leveler of our ageThe Internet has been hailed as an unprecedented democratizing force, a place where everyone can be heard and all can participate equally. But how true is this claim? In a seminal dismantling of techno-utopian visions, The People's Platform argues that for all that we "tweet" and "like" and "share," the Internet in fact reflects and amplifies real-world inequities at least as much as it ameliorates them. Online, just as off-line, attention and influence largely accrue to those who already have plenty of both. What we have seen so far, Astra Taylor says, has been not a revolution but a rearrangement. Although Silicon Valley tycoons have eclipsed Hollywood moguls, a handful of giants like Amazon, Apple, Google, and Facebook remain the gatekeepers. And the worst habits of the old media model-the pressure to seek easy celebrity, to be quick and sensational above all-have proliferated on the web, where "aggregating" the work of others is the surest way to attract eyeballs and ad revenue. When culture is "free," creative work has diminishing value and advertising fuels the system. The new order looks suspiciously like the old one. We can do better, Taylor insists. The online world does offer a unique opportunity, but a democratic culture that supports diverse voices and work of lasting value will not spring up from technology alone. If we want the Internet to truly be a people's platform, we will have to make it so.
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The People's Platform, Taking Back Power and Culture in the Digital Age (2014)
EN NW EBISBN: 9780805095456 bzw. 0805095454, in Englisch, Metropolitan Books, neu, E-Book.
Lieferung aus: Niederlande, Direct beschikbaar.
bol.com.
From a cutting-edge cultural commentator, a bold and brilliant challenge to cherished notions of the internet as the great leveler of our age. The internet has been hailed as an unprecedented democratising force, a place where everyone can participate. * So why are minorities and marginalized groups under-represented on user-generated websites, with less than 15% of Wikipedia written by women? * Why does keyword-jammed and star-studded churnalism proliferate, at the expense of in-depth, investig... From a cutting-edge cultural commentator, a bold and brilliant challenge to cherished notions of the internet as the great leveler of our age. The internet has been hailed as an unprecedented democratising force, a place where everyone can participate. * So why are minorities and marginalized groups under-represented on user-generated websites, with less than 15% of Wikipedia written by women? * Why does keyword-jammed and star-studded churnalism proliferate, at the expense of in-depth, investigative journalism? * And how have a handful of giant corporations like Facebook, Google and Apple seized control of our creativity, galvanizing individuals to produce content for free? 'The People's Platform' argues that for all our 'sharing', the internet reflects real-world inequalities as much as it reduces them, as attention and income frequently accrue to those who already have plenty of both. The online world does offer a unique opportunity for greater freedom, but a community that supports the diverse and lasting will not spring up from technology alone. If we want the internet to be a people's platform, we will have to make it so. Productinformatie:Taal: Engels;Formaat: ePub met kopieerbeveiliging (DRM) van Adobe;Kopieerrechten: Het kopiëren van (delen van) de pagina's is niet toegestaan ;Geschikt voor: Alle e-readers te koop bij bol.com (of compatible met Adobe DRM). Telefoons/tablets met Google Android (1.6 of hoger) voorzien van bol.com boekenbol app. PC en Mac met Adobe reader software;ISBN10: 0805095454;ISBN13: 9780805095456;Product breedte: 137 mm;Product hoogte: 18 mm;Product lengte: 206 mm; Engels | Ebook | 2014.
bol.com.
From a cutting-edge cultural commentator, a bold and brilliant challenge to cherished notions of the internet as the great leveler of our age. The internet has been hailed as an unprecedented democratising force, a place where everyone can participate. * So why are minorities and marginalized groups under-represented on user-generated websites, with less than 15% of Wikipedia written by women? * Why does keyword-jammed and star-studded churnalism proliferate, at the expense of in-depth, investig... From a cutting-edge cultural commentator, a bold and brilliant challenge to cherished notions of the internet as the great leveler of our age. The internet has been hailed as an unprecedented democratising force, a place where everyone can participate. * So why are minorities and marginalized groups under-represented on user-generated websites, with less than 15% of Wikipedia written by women? * Why does keyword-jammed and star-studded churnalism proliferate, at the expense of in-depth, investigative journalism? * And how have a handful of giant corporations like Facebook, Google and Apple seized control of our creativity, galvanizing individuals to produce content for free? 'The People's Platform' argues that for all our 'sharing', the internet reflects real-world inequalities as much as it reduces them, as attention and income frequently accrue to those who already have plenty of both. The online world does offer a unique opportunity for greater freedom, but a community that supports the diverse and lasting will not spring up from technology alone. If we want the internet to be a people's platform, we will have to make it so. Productinformatie:Taal: Engels;Formaat: ePub met kopieerbeveiliging (DRM) van Adobe;Kopieerrechten: Het kopiëren van (delen van) de pagina's is niet toegestaan ;Geschikt voor: Alle e-readers te koop bij bol.com (of compatible met Adobe DRM). Telefoons/tablets met Google Android (1.6 of hoger) voorzien van bol.com boekenbol app. PC en Mac met Adobe reader software;ISBN10: 0805095454;ISBN13: 9780805095456;Product breedte: 137 mm;Product hoogte: 18 mm;Product lengte: 206 mm; Engels | Ebook | 2014.
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