The Continued Dominance of the ´Orange Giants´ Coop and Migros
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9783330513372 - Aurel Vogel: The Continued Dominance of the "Orange Giants" Coop and Migros
Symbolbild
Aurel Vogel

The Continued Dominance of the "Orange Giants" Coop and Migros (2017)

Lieferung erfolgt aus/von: Deutschland DE PB NW

ISBN: 9783330513372 bzw. 3330513373, in Deutsch, AV Akademikerverlag Jul 2017, Taschenbuch, neu.

Lieferung aus: Deutschland, Versandkostenfrei.
Von Händler/Antiquariat, AHA-BUCH GmbH [51283250], Einbeck, Germany.
Neuware - Within this work, the high concentration within the Swiss food and drinks retail market is analyzed using Strategic Action Field Theory (Fligstein & McAdam, 2012). The author looks at the emergence and development of the Swiss grocery market from 1850 to 2015, with an emphasis on the developments since 1995. Using qualitative data from document analyses and expert interviews, the following explanations were found to be responsible for today's unique market structure: the historical advantage of the two incumbents Coop and Migros (in regard to size and reputation); the successful reorganizations of both incumbents over time; the lack of price sensitivity of the Swiss consumer; continued agricultural protection, which hinders new market entrances; and the cooperative structure of the two incumbents. 104 pp. Englisch.
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9783330513372 - Vogel, Aurel: The Continued Dominance of the ´Orange Giants´ Coop and Migros
Vogel, Aurel

The Continued Dominance of the ´Orange Giants´ Coop and Migros

Lieferung erfolgt aus/von: Deutschland DE HC NW

ISBN: 9783330513372 bzw. 3330513373, in Deutsch, Av Akademikerverlag, gebundenes Buch, neu.

Lieferung aus: Deutschland, Versandkostenfrei innerhalb von Deutschland.
Within this work, the high concentration within the Swiss food and drinks retail market is analyzed using Strategic Action Field Theory (Fligstein & McAdam, 2012). The author looks at the emergence and development of the Swiss grocery market from 1850 to 2015, with an emphasis on the developments since 1995. Using qualitative data from document analyses and expert interviews, the following explanations were found to be responsible for today´s unique market structure: the historical advantage of Within this work, the high concentration within the Swiss food and drinks retail market is analyzed using Strategic Action Field Theory (Fligstein & McAdam, 2012). The author looks at the emergence and development of the Swiss grocery market from 1850 to 2015, with an emphasis on the developments since 1995. Using qualitative data from document analyses and expert interviews, the following explanations were found to be responsible for today´s unique market structure: the historical advantage of the two incumbents Coop and Migros (in regard to size and reputation); the successful reorganizations of both incumbents over time; the lack of price sensitivity of the Swiss consumer; continued agricultural protection, which hinders new market entrances; and the cooperative structure of the two incumbents. Lieferzeit 1-2 Werktage.
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9783330513372 - Aurel Vogel: The Continued Dominance of the Orange Giants Coop and Migros
Aurel Vogel

The Continued Dominance of the Orange Giants Coop and Migros

Lieferung erfolgt aus/von: Deutschland DE PB NW

ISBN: 9783330513372 bzw. 3330513373, in Deutsch, AV Akademikerverlag, Taschenbuch, neu.

Lieferung aus: Deutschland, Versandkostenfrei.
The Continued Dominance of the Orange Giants Coop and Migros: Within this work, the high concentration within the Swiss food and drinks retail market is analyzed using Strategic Action Field Theory (Fligstein & McAdam, 2012). The author looks at the emergence and development of the Swiss grocery market from 1850 to 2015, with an emphasis on the developments since 1995. Using qualitative data from document analyses and expert interviews, the following explanations were found to be responsible for today`s unique market structure: the historical advantage of the two incumbents Coop and Migros (in regard to size and reputation) the successful reorganizations of both incumbents over time the lack of price sensitivity of the Swiss consumer continued agricultural protection, which hinders new market entrances and the cooperative structure of the two incumbents. Englisch, Taschenbuch.
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9783330513372 - Vogel, Aurel: The Continued Dominance of the "Orange Giants" Coop and Migros
Symbolbild
Vogel, Aurel

The Continued Dominance of the "Orange Giants" Coop and Migros (2015)

Lieferung erfolgt aus/von: Deutschland DE PB NW

ISBN: 9783330513372 bzw. 3330513373, in Deutsch, Taschenbuch, neu.

Lieferung aus: Deutschland, Versandkostenfrei.
Von Händler/Antiquariat, European-Media-Service Mannheim [1048135], Mannheim, Germany.
Publisher/Verlag: AV Akademikerverlag | Within this work, the high concentration within the Swiss food and drinks retail market is analyzed using Strategic Action Field Theory (Fligstein & McAdam, 2012). The author looks at the emergence and development of the Swiss grocery market from 1850 to 2015, with an emphasis on the developments since 1995. Using qualitative data from document analyses and expert interviews, the following explanations were found to be responsible for today's unique market structure: the historical advantage of the two incumbents Coop and Migros (in regard to size and reputation); the successful reorganizations of both incumbents over time; the lack of price sensitivity of the Swiss consumer; continued agricultural protection, which hinders new market entrances; and the cooperative structure of the two incumbents. | Format: Paperback | Language/Sprache: english | 104 pp.
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9783330513372 - Aurel Vogel: The Continued Dominance of the "Orange Giants" Coop and Migros
Symbolbild
Aurel Vogel

The Continued Dominance of the "Orange Giants" Coop and Migros (2017)

Lieferung erfolgt aus/von: Deutschland EN PB NW

ISBN: 9783330513372 bzw. 3330513373, in Englisch, 104 Seiten, Av Akademikerverlag, Taschenbuch, neu.

Lieferung aus: Deutschland, Versandfertig in 1 - 2 Werktagen, Versandkostenfrei.
Von Händler/Antiquariat, dodax-shop-eu.
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