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100%: Pippa Collett, William Fenton: The Sponsorship Handbook: Essential Tools, Tips and Techniques for Sponsors and Sponsorship Seekers (ISBN: 9780470980019) 2011, Jossey-Bass, Erstausgabe, in Englisch, auch als eBook.Nur diese Ausgabe anzeigen…
100%: Pippa Collett, William Fenton: The Sponsorship Handbook, Essential Tools, Tips and Techniques for Sponsors and Sponsorship Seekers (ISBN: 9780470980002) 2015, in Englisch, auch als eBook.Nur diese Ausgabe anzeigen…
69%: Pippa Collett and William Fenton: The Sponsorship Handbook: Essential Tools, Tips Techniques for Sponsors Sponsorship Seekers (ISBN: 9780470979846) 2011, Erstausgabe, in Englisch, Broschiert.Nur diese Ausgabe anzeigen…
The Sponsorship Handbook: Essential Tools, Tips and Techniques for Sponsors and Sponsorship Seekers
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Bester Preis: € 24,86 (vom 02.09.2017)1
The Sponsorship Handbook : Essential Tools, Tips and Techniques for Sponsors and Sponsorship Seekers by
~EN USISBN: 9780470979846 bzw. 0470979844, vermutlich in Englisch, Wiley, Vereinigte Staaten von Amerika, gebraucht.
Lieferung aus: Vereinigte Staaten von Amerika, Lagernd, zzgl. Versandkosten.
"The Sponsorship Handbook" is a response to the changing face of sponsorship, not only outlining new challenges and possibilities within the topic, but demonstrating clear practical advice on how to make it work. It shows those on both sides of the divide how quickly the recession and the rise of the "experience economy" has moved from displaying logos and giving away some event tickets to a tool used by companies desperate to have positive interaction with consumers on an almost personal level. The book will helps students, new entrants to the field and managers to do their jobs more effectively and to be able to show measurable improvement in the results.
"The Sponsorship Handbook" is a response to the changing face of sponsorship, not only outlining new challenges and possibilities within the topic, but demonstrating clear practical advice on how to make it work. It shows those on both sides of the divide how quickly the recession and the rise of the "experience economy" has moved from displaying logos and giving away some event tickets to a tool used by companies desperate to have positive interaction with consumers on an almost personal level. The book will helps students, new entrants to the field and managers to do their jobs more effectively and to be able to show measurable improvement in the results.
2
The Sponsorship Handbook
EN NWISBN: 9780470979846 bzw. 0470979844, in Englisch, Wiley, United States of America, neu.
Lieferung aus: Vereinigtes Königreich Großbritannien und Nordirland, in-stock.
The Sponsorship Handbook is a practical guide to sponsorship aimed at practitioners both working for sponsoring companies and those searching for sponsorship. Using the tools, techniques, advice and best practice advocated in this book both sponsors and sponsor seekers will benefit from better servicing and activation once a sponsorship is implemented, with metrics that enable data-based accountability rather than hearsay. "Everyone in the sponsorship industry, from the biggest events and properties to the smallest, are benefitting from the increasing knowledge, data availability, metrics and professionalism in using sponsorship. The Sponsorship Handbook is a part of that process which we hope will bring future success and proven sound results to all in the complex and exciting world of sponsorship." Luis Vicente, Head of Partnerships, Manchester City Football Club "An indispensable reference for any marketer who is keen to build his/her brand using sponsorship; the new ascending way to empower brands." Faisal Al-Dail, Saudi Post.
The Sponsorship Handbook is a practical guide to sponsorship aimed at practitioners both working for sponsoring companies and those searching for sponsorship. Using the tools, techniques, advice and best practice advocated in this book both sponsors and sponsor seekers will benefit from better servicing and activation once a sponsorship is implemented, with metrics that enable data-based accountability rather than hearsay. "Everyone in the sponsorship industry, from the biggest events and properties to the smallest, are benefitting from the increasing knowledge, data availability, metrics and professionalism in using sponsorship. The Sponsorship Handbook is a part of that process which we hope will bring future success and proven sound results to all in the complex and exciting world of sponsorship." Luis Vicente, Head of Partnerships, Manchester City Football Club "An indispensable reference for any marketer who is keen to build his/her brand using sponsorship; the new ascending way to empower brands." Faisal Al-Dail, Saudi Post.
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The Sponsorship Handbook, Essential Tools, Tips and Techniques for Sponsors and Sponsorship Seekers (2015)
EN NW EBISBN: 9780470980002 bzw. 0470980001, in Englisch, Jossey-Bass, neu, E-Book.
Lieferung aus: Niederlande, Direct beschikbaar.
bol.com.
The Sponsorship Handbook is a practical guide to sponsorship aimed at practitioners both working for sponsoring companies and those searching for sponsorship. Using the tools, techniques, advice and best practice advocated in this book both sponsors and sponsor seekers will benefit from better servicing and activation once a sponsorship is implemented, with metrics that enable data-based accountability rather than hearsay. "Everyone in the sponsorship industry, from the biggest events and proper... The Sponsorship Handbook is a practical guide to sponsorship aimed at practitioners both working for sponsoring companies and those searching for sponsorship. Using the tools, techniques, advice and best practice advocated in this book both sponsors and sponsor seekers will benefit from better servicing and activation once a sponsorship is implemented, with metrics that enable data-based accountability rather than hearsay. "Everyone in the sponsorship industry, from the biggest events and properties to the smallest, are benefitting from the increasing knowledge, data availability, metrics and professionalism in using sponsorship. The Sponsorship Handbook is a part of that process which we hope will bring future success and proven sound results to all in the complex and exciting world of sponsorship." —Luis Vicente, Head of Partnerships, Manchester City Football Club "An indispensable reference for any marketer who is keen to build his/her brand using sponsorship; the new ascending way to empower brands." —Faisal Al-Dail, Saudi Post Productinformatie:Taal: Engels;Formaat: ePub met kopieerbeveiliging (DRM) van Adobe;Bestandsgrootte: 2.73 MB;Kopieerrechten: Het kopiëren van (delen van) de pagina's is niet toegestaan ;Printrechten: Het printen van de pagina's is niet toegestaan, tenzij anders aangegeven in het eBook;Voorleesfunctie: De voorleesfunctie is uitgeschakeld;Geschikt voor: Alle e-readers te koop bij bol.com (of compatible met Adobe DRM). Telefoons/tablets met Google Android (1.6 of hoger) voorzien van bol.com boekenbol app. PC en Mac met Adobe reader software;ISBN10: 0470980001;ISBN13: 9780470980002; Engels | Ebook | 2015.
bol.com.
The Sponsorship Handbook is a practical guide to sponsorship aimed at practitioners both working for sponsoring companies and those searching for sponsorship. Using the tools, techniques, advice and best practice advocated in this book both sponsors and sponsor seekers will benefit from better servicing and activation once a sponsorship is implemented, with metrics that enable data-based accountability rather than hearsay. "Everyone in the sponsorship industry, from the biggest events and proper... The Sponsorship Handbook is a practical guide to sponsorship aimed at practitioners both working for sponsoring companies and those searching for sponsorship. Using the tools, techniques, advice and best practice advocated in this book both sponsors and sponsor seekers will benefit from better servicing and activation once a sponsorship is implemented, with metrics that enable data-based accountability rather than hearsay. "Everyone in the sponsorship industry, from the biggest events and properties to the smallest, are benefitting from the increasing knowledge, data availability, metrics and professionalism in using sponsorship. The Sponsorship Handbook is a part of that process which we hope will bring future success and proven sound results to all in the complex and exciting world of sponsorship." —Luis Vicente, Head of Partnerships, Manchester City Football Club "An indispensable reference for any marketer who is keen to build his/her brand using sponsorship; the new ascending way to empower brands." —Faisal Al-Dail, Saudi Post Productinformatie:Taal: Engels;Formaat: ePub met kopieerbeveiliging (DRM) van Adobe;Bestandsgrootte: 2.73 MB;Kopieerrechten: Het kopiëren van (delen van) de pagina's is niet toegestaan ;Printrechten: Het printen van de pagina's is niet toegestaan, tenzij anders aangegeven in het eBook;Voorleesfunctie: De voorleesfunctie is uitgeschakeld;Geschikt voor: Alle e-readers te koop bij bol.com (of compatible met Adobe DRM). Telefoons/tablets met Google Android (1.6 of hoger) voorzien van bol.com boekenbol app. PC en Mac met Adobe reader software;ISBN10: 0470980001;ISBN13: 9780470980002; Engels | Ebook | 2015.
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Sponsorship Handbook
EN NW EBISBN: 9780470979846 bzw. 0470979844, in Englisch, Wiley, neu, E-Book.
Lieferung aus: Vereinigte Staaten von Amerika, Ebook for download.
Business, The Sponsorship Handbook, The Sponsorship Handbook is a practical guide to sponsorship aimed at practitioners both working for sponsoring companies and those searching for sponsorship. Using the tools, techniques, advice and best practice advocated in this book both sponsors and sponsor seekers will benefit from better servicing and activation once a sponsorship is implemented, with metrics that enable data-based accountability rather than hearsay. "Everyone in the sponsorship industry, from the biggest events and properties to the smallest, are benefitting from the increasing knowledge, data availability, metrics and professionalism in using sponsorship. The Sponsorship Handbook is a part of that process which we hope will bring future success and proven sound results to all in the complex and exciting world of sponsorship." —Luis Vicente, Head of Partnerships, Manchester City Football Club "An indispensable reference for any marketer who is keen to build his/her brand using sponsorship; the new ascending way to empower brands." —Faisal Al-Dail, Saudi Post, eBook.
Business, The Sponsorship Handbook, The Sponsorship Handbook is a practical guide to sponsorship aimed at practitioners both working for sponsoring companies and those searching for sponsorship. Using the tools, techniques, advice and best practice advocated in this book both sponsors and sponsor seekers will benefit from better servicing and activation once a sponsorship is implemented, with metrics that enable data-based accountability rather than hearsay. "Everyone in the sponsorship industry, from the biggest events and properties to the smallest, are benefitting from the increasing knowledge, data availability, metrics and professionalism in using sponsorship. The Sponsorship Handbook is a part of that process which we hope will bring future success and proven sound results to all in the complex and exciting world of sponsorship." —Luis Vicente, Head of Partnerships, Manchester City Football Club "An indispensable reference for any marketer who is keen to build his/her brand using sponsorship; the new ascending way to empower brands." —Faisal Al-Dail, Saudi Post, eBook.
5
The Sponsorship Handbook
EN NWISBN: 9780470980002 bzw. 0470980001, in Englisch, Wiley, Vereinigte Staaten von Amerika, neu.
Lieferung aus: Deutschland, zzgl. Versandkosten, Sofort per Download lieferbar.
Essential Tools, Tips and Techniques for Sponsors and Sponsorship Seekers, The Sponsorship Handbook is a practical guide to sponsorship aimed at practitioners both working for sponsoring companies and those searching for sponsorship. Using the tools, techniques, advice and best practice advocated in this book both sponsors and sponsor seekers will benefit from better servicing and activation once a sponsorship is implemented, with metrics that enable data-based accountability rather than hearsay. "Everyone in the sponsorship industry, from the biggest events and properties to the smallest, are benefitting from the increasing knowledge, data availability, metrics and professionalism in using sponsorship. The Sponsorship Handbook is a part of that process which we hope will bring future success and proven sound results to all in the complex and exciting world of sponsorship." --Luis Vicente, Head of Partnerships, Manchester City Football Club "An indispensable reference for any marketer who is keen to build his/her brand using sponsorship; the new ascending way to empower brands." --Faisal Al-Dail, Saudi Post.
Essential Tools, Tips and Techniques for Sponsors and Sponsorship Seekers, The Sponsorship Handbook is a practical guide to sponsorship aimed at practitioners both working for sponsoring companies and those searching for sponsorship. Using the tools, techniques, advice and best practice advocated in this book both sponsors and sponsor seekers will benefit from better servicing and activation once a sponsorship is implemented, with metrics that enable data-based accountability rather than hearsay. "Everyone in the sponsorship industry, from the biggest events and properties to the smallest, are benefitting from the increasing knowledge, data availability, metrics and professionalism in using sponsorship. The Sponsorship Handbook is a part of that process which we hope will bring future success and proven sound results to all in the complex and exciting world of sponsorship." --Luis Vicente, Head of Partnerships, Manchester City Football Club "An indispensable reference for any marketer who is keen to build his/her brand using sponsorship; the new ascending way to empower brands." --Faisal Al-Dail, Saudi Post.
6
The Sponsorship Handbook: Essential Tools, Tips and Techniques for Sponsors and Sponsorship Seekers (2011)
EN NW FE EB DLISBN: 9780470980019 bzw. 047098001X, in Englisch, 269 Seiten, Jossey-Bass, neu, Erstausgabe, E-Book, elektronischer Download.
Lieferung aus: Vereinigtes Königreich Großbritannien und Nordirland, ebook for download, Free shipping.
The Sponsorship Handbook is a practical guide to sponsorship aimed at practitioners both working for sponsoring companies and those searching for sponsorship. Using the tools, techniques, advice and best practice advocated in this book both sponsors and sponsor seekers will benefit from better servicing and activation once a sponsorship is implemented, with metrics that enable data-based accountability rather than hearsay. "Everyone in the sponsorship industry, from the biggest events and properties to the smallest, are benefitting from the increasing knowledge, data availability, metrics and professionalism in using sponsorship. The Sponsorship Handbook is a part of that process which we hope will bring future success and proven sound results to all in the complex and exciting world of sponsorship." —Luis Vicente, Head of Partnerships, Manchester City Football Club "An indispensable reference for any marketer who is keen to build his/her brand using sponsorship; the new ascending way to empower brands." —Faisal Al-Dail, Saudi Post, Kindle Edition, Edition: 1, Format: Kindle eBook, Label: Jossey-Bass, Jossey-Bass, Product group: eBooks, Published: 2011-12-05, Release date: 2011-12-05, Studio: Jossey-Bass, Sales rank: 870533.
The Sponsorship Handbook is a practical guide to sponsorship aimed at practitioners both working for sponsoring companies and those searching for sponsorship. Using the tools, techniques, advice and best practice advocated in this book both sponsors and sponsor seekers will benefit from better servicing and activation once a sponsorship is implemented, with metrics that enable data-based accountability rather than hearsay. "Everyone in the sponsorship industry, from the biggest events and properties to the smallest, are benefitting from the increasing knowledge, data availability, metrics and professionalism in using sponsorship. The Sponsorship Handbook is a part of that process which we hope will bring future success and proven sound results to all in the complex and exciting world of sponsorship." —Luis Vicente, Head of Partnerships, Manchester City Football Club "An indispensable reference for any marketer who is keen to build his/her brand using sponsorship; the new ascending way to empower brands." —Faisal Al-Dail, Saudi Post, Kindle Edition, Edition: 1, Format: Kindle eBook, Label: Jossey-Bass, Jossey-Bass, Product group: eBooks, Published: 2011-12-05, Release date: 2011-12-05, Studio: Jossey-Bass, Sales rank: 870533.
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The Sponsorship Handbook: Essential Tools, Tips and Techniques for Sponsors and Sponsorship Seekers (2011)
EN HC US FEISBN: 9780470979846 bzw. 0470979844, in Englisch, 264 Seiten, Jossey-Bass, gebundenes Buch, gebraucht, Erstausgabe.
Novo iz: $25.88 (14 Ponuja)
Uporablja od: $26.03 (10 Ponuja)
Prikaži več 24 Ponudbe na Amazon.com
Lieferung aus: Vereinigte Staaten von Amerika, Usually ships in 1-2 business days.
Von Händler/Antiquariat, new_books_for_used_book_prices.
The Sponsorship Handbook is a practical guide to sponsorship aimed at practitioners both working for sponsoring companies and those searching for sponsorship. Using the tools, techniques, advice and best practice advocated in this book both sponsors and sponsor seekers will benefit from better servicing and activation once a sponsorship is implemented, with metrics that enable data-based accountability rather than hearsay. "Everyone in the sponsorship industry, from the biggest events and properties to the smallest, are benefitting from the increasing knowledge, data availability, metrics and professionalism in using sponsorship. The Sponsorship Handbook is a part of that process which we hope will bring future success and proven sound results to all in the complex and exciting world of sponsorship." —Luis Vicente, Head of Partnerships, Manchester City Football Club "An indispensable reference for any marketer who is keen to build his/her brand using sponsorship; the new ascending way to empower brands." —Faisal Al-Dail, Saudi Post, Hardcover, Izdaja: 1, Oznaka: Jossey-Bass, Jossey-Bass, Skupina izdelkov: Book, Objavljeno: 2011-03-28, Studio: Jossey-Bass, Prodaja rank: 841918.
Von Händler/Antiquariat, new_books_for_used_book_prices.
The Sponsorship Handbook is a practical guide to sponsorship aimed at practitioners both working for sponsoring companies and those searching for sponsorship. Using the tools, techniques, advice and best practice advocated in this book both sponsors and sponsor seekers will benefit from better servicing and activation once a sponsorship is implemented, with metrics that enable data-based accountability rather than hearsay. "Everyone in the sponsorship industry, from the biggest events and properties to the smallest, are benefitting from the increasing knowledge, data availability, metrics and professionalism in using sponsorship. The Sponsorship Handbook is a part of that process which we hope will bring future success and proven sound results to all in the complex and exciting world of sponsorship." —Luis Vicente, Head of Partnerships, Manchester City Football Club "An indispensable reference for any marketer who is keen to build his/her brand using sponsorship; the new ascending way to empower brands." —Faisal Al-Dail, Saudi Post, Hardcover, Izdaja: 1, Oznaka: Jossey-Bass, Jossey-Bass, Skupina izdelkov: Book, Objavljeno: 2011-03-28, Studio: Jossey-Bass, Prodaja rank: 841918.
8
The Sponsorship Handbook: Essential Tools, Tips and Techniques for Sponsors and Sponsorship Seekers (2011)
EN NW FE EB DLISBN: 9780470980019 bzw. 047098001X, in Englisch, 264 Seiten, Jossey-Bass, neu, Erstausgabe, E-Book, elektronischer Download.
Lieferung aus: Vereinigtes Königreich Großbritannien und Nordirland, ebook zakaj travnato gričevje, Brezplačna dostava.
The Sponsorship Handbook is a practical guide to sponsorship aimed at practitioners both working for sponsoring companies and those searching for sponsorship. Using the tools, techniques, advice and best practice advocated in this book both sponsors and sponsor seekers will benefit from better servicing and activation once a sponsorship is implemented, with metrics that enable data-based accountability rather than hearsay. "Everyone in the sponsorship industry, from the biggest events and properties to the smallest, are benefitting from the increasing knowledge, data availability, metrics and professionalism in using sponsorship. The Sponsorship Handbook is a part of that process which we hope will bring future success and proven sound results to all in the complex and exciting world of sponsorship." —Luis Vicente, Head of Partnerships, Manchester City Football Club "An indispensable reference for any marketer who is keen to build his/her brand using sponsorship; the new ascending way to empower brands." —Faisal Al-Dail, Saudi Post, Kindle Edition, Izdaja: 1, Oblika: Kindle eBook, Oznaka: Jossey-Bass, Jossey-Bass, Skupina izdelkov: eBooks, Objavljeno: 2011-12-05, Datum izdaje: 2011-12-05, Studio: Jossey-Bass, Prodaja rank: 540246.
The Sponsorship Handbook is a practical guide to sponsorship aimed at practitioners both working for sponsoring companies and those searching for sponsorship. Using the tools, techniques, advice and best practice advocated in this book both sponsors and sponsor seekers will benefit from better servicing and activation once a sponsorship is implemented, with metrics that enable data-based accountability rather than hearsay. "Everyone in the sponsorship industry, from the biggest events and properties to the smallest, are benefitting from the increasing knowledge, data availability, metrics and professionalism in using sponsorship. The Sponsorship Handbook is a part of that process which we hope will bring future success and proven sound results to all in the complex and exciting world of sponsorship." —Luis Vicente, Head of Partnerships, Manchester City Football Club "An indispensable reference for any marketer who is keen to build his/her brand using sponsorship; the new ascending way to empower brands." —Faisal Al-Dail, Saudi Post, Kindle Edition, Izdaja: 1, Oblika: Kindle eBook, Oznaka: Jossey-Bass, Jossey-Bass, Skupina izdelkov: eBooks, Objavljeno: 2011-12-05, Datum izdaje: 2011-12-05, Studio: Jossey-Bass, Prodaja rank: 540246.
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Sponsorship Handbook
EN HC USISBN: 9780470979846 bzw. 0470979844, in Englisch, John Wiley & Sons, Inc. gebundenes Buch, gebraucht.
Lieferung aus: Vereinigte Staaten von Amerika, In Stock.
9780470979846,0470979844,sponsorship,handbook,pippa,collett,william,fenton, Excellent Marketplace listings for "Sponsorship Handbook" by Pippa Collett and William Fenton starting as low as $19.63! Hardback, Shipping to USA only!
9780470979846,0470979844,sponsorship,handbook,pippa,collett,william,fenton, Excellent Marketplace listings for "Sponsorship Handbook" by Pippa Collett and William Fenton starting as low as $19.63! Hardback, Shipping to USA only!
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The Sponsorship Handbook
DE NW EBISBN: 9780470980002 bzw. 0470980001, in Deutsch, John Wiley & Sons, John Wiley & Sons, neu, E-Book.
Lieferung aus: Deutschland, Versandkostenfrei, in stock.
The Sponsorship Handbook - Essential Tools Tips and Techniques for Sponsors and Sponsorship Seekers: ab 31.99 €.
The Sponsorship Handbook - Essential Tools Tips and Techniques for Sponsors and Sponsorship Seekers: ab 31.99 €.
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