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Hotel Management and Hospitality (2006)
EN HC USISBN: 9788179101773 bzw. 8179101770, in Englisch, Aaviskhar, Jaipur, gebundenes Buch, gebraucht.
Von Händler/Antiquariat, Vedams eBooks (P) Ltd [573945], New Delhi, India.
Contents Preface. 1. Business of a hotel. 2. Recruitment of personnel. 3. Staff training and development. 4. Location strategy in hospitality. 5. The value of hospitality. 6. Hotel management and advertising. 7. Sales promotion and public relations. 8. Unit approach to marketing. 9. Reaching the destination. 10. Dealing with guests. 11. Results of management. Bibliography. Hotel management and hospitality is an exciting professional discipline offering numerous career opportunities. This book is intended to bring out most scientific and basic method in dealing with the management in hospitality business and developing system of customer care. This book is basically designed for the hospitality management professionals of tomorrow. The book invites readers to share the unique enthusiasm surrounding of the hospitality industry and helps them to understand the aspects of this industry. It also highlights upon the ancillary management and methods and the care to be taken in the recruitment process and training of staff keeping the business live in a most systematic manner that may not be competitive but also will attract the customers. This book would be very much useful even for any new entrepreneur to carry out this business successfully. 218 pp.
Contents Preface. 1. Business of a hotel. 2. Recruitment of personnel. 3. Staff training and development. 4. Location strategy in hospitality. 5. The value of hospitality. 6. Hotel management and advertising. 7. Sales promotion and public relations. 8. Unit approach to marketing. 9. Reaching the destination. 10. Dealing with guests. 11. Results of management. Bibliography. Hotel management and hospitality is an exciting professional discipline offering numerous career opportunities. This book is intended to bring out most scientific and basic method in dealing with the management in hospitality business and developing system of customer care. This book is basically designed for the hospitality management professionals of tomorrow. The book invites readers to share the unique enthusiasm surrounding of the hospitality industry and helps them to understand the aspects of this industry. It also highlights upon the ancillary management and methods and the care to be taken in the recruitment process and training of staff keeping the business live in a most systematic manner that may not be competitive but also will attract the customers. This book would be very much useful even for any new entrepreneur to carry out this business successfully. 218 pp.
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Hotel Management and Hospitality (2006)
EN HC NWISBN: 9788179101773 bzw. 8179101770, in Englisch, 218 Seiten, Aavishkar Publishers, Distributors, gebundenes Buch, neu.
Lieferung aus: Indien, Usually dispatched within 1-2 business days.
Von Händler/Antiquariat, Pointer Publishers.
Hotel management and hospitality is an exciting professional discipline offering numerous career opportunities. This book is intended to bring out most scientific and basic method in dealing with the management in hospitality business and developing system of customer care. This book is basically designed for the hospitality management professionals of tomorrow. The book invites readers to share the unique enthusiasm surrounding of the hospitality industry and helps them to understand the aspects of this industry. About Author : J. Mathew is a M.Sc in Hotel and Catering Management from the University of Madras, Chennai. He also holds post-graduate diploma in Marketing Management. He has nine years of teaching experience and has been associated with leading hotel establishments as a training consultant. He has participated in national and international seminars and conferences where his incisive papers have attracted the attention of people in the hospitality industry. He has also been a resource person for various conferences. Contents : Preface Business of a Hotel Recruitment of Personnle Staff Training and Development Location Strategy in Hospitality The Value of Hospitality Hotel Management and Advertising Sales Promotion and Public Relations Unit Approach to Marketing Reaching the Destination Dealing with Guests Results of Management Bibliography, Hardcover, लेबल: Aavishkar Publishers, Distributors, Aavishkar Publishers, Distributors, उत्पाद समूह: Book, प्रकाशित: 2006, स्टूडियो: Aavishkar Publishers, Distributors, बिक्री रैंक: 431235.
Von Händler/Antiquariat, Pointer Publishers.
Hotel management and hospitality is an exciting professional discipline offering numerous career opportunities. This book is intended to bring out most scientific and basic method in dealing with the management in hospitality business and developing system of customer care. This book is basically designed for the hospitality management professionals of tomorrow. The book invites readers to share the unique enthusiasm surrounding of the hospitality industry and helps them to understand the aspects of this industry. About Author : J. Mathew is a M.Sc in Hotel and Catering Management from the University of Madras, Chennai. He also holds post-graduate diploma in Marketing Management. He has nine years of teaching experience and has been associated with leading hotel establishments as a training consultant. He has participated in national and international seminars and conferences where his incisive papers have attracted the attention of people in the hospitality industry. He has also been a resource person for various conferences. Contents : Preface Business of a Hotel Recruitment of Personnle Staff Training and Development Location Strategy in Hospitality The Value of Hospitality Hotel Management and Advertising Sales Promotion and Public Relations Unit Approach to Marketing Reaching the Destination Dealing with Guests Results of Management Bibliography, Hardcover, लेबल: Aavishkar Publishers, Distributors, Aavishkar Publishers, Distributors, उत्पाद समूह: Book, प्रकाशित: 2006, स्टूडियो: Aavishkar Publishers, Distributors, बिक्री रैंक: 431235.
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