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100%: Alexander L. Fattal: Guerrilla Marketing: Counterinsurgency and Capitalism in Colombia (Chicago Studies in Practices of Meaning) (ISBN: 9780226590646) 2018, University of Chicago Press, in Englisch, Taschenbuch.Nur diese Ausgabe anzeigen…
100%: Alexander L. Fattal: Guerrilla Marketing: Counterinsurgency and Capitalism in Colombia (Chicago Studies in Practices of Meaning) (ISBN: 9780226590509) 2018, University of Chicago Press, in Englisch, Broschiert.Nur diese Ausgabe anzeigen…
Guerrilla Marketing: Counterinsurgency and Capitalism in Colombia (Chicago Studies in Practices of Meaning)
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Guerrilla Marketing: Information War, Counterinsurgency, And Capitalism In Colombia
EN NWISBN: 9780226590646 bzw. 022659064X, in Englisch, University of Chicago Press, neu.
Lieferung aus: Kanada, In Stock, plus shipping.
Alexander L. Fattal, Books, Social and Cultural Studies, Guerrilla Marketing: Information War, Counterinsurgency, And Capitalism In Colombia, Brand warfare is real. Guerrilla Marketing details the Colombian government’s efforts to transform Marxist guerrilla fighters in the FARC into consumer citizens. Alexander L. Fattal shows how the market has become one of the principal grounds on which counterinsurgency warfare is waged and post-conflict futures imagined in Colombia. This layered case study illuminates a larger phenomenon: the convergence of marketing and militarism in the twenty-first century. Taking a global view of information warfare, Guerrilla Marketing combines archival research, extensive fieldwork not just with the Colombian Ministry of Defense and former rebel communities, but also political exiles in Sweden and peace negotiators in Havana. Throughout, Fattal deftly intertwines insights into the modern surveillance state, peace and conflict studies, and humanitarian interventions, on one hand, with critical engagements with marketing, consumer culture, and late capitalism on the other. The result is a powerful analysis of the intersection of conflict and consumerism in a world where governance is increasingly structured by brand ideology and wars sold as humanitarian interventions. Full of rich, unforgettable ethnographic stories, Guerrilla Marketing is a stunning—and troubling—analysis of global conflict at a moment when warfare and consumer advertising are remaking each other and taking on furtive forms. .
Alexander L. Fattal, Books, Social and Cultural Studies, Guerrilla Marketing: Information War, Counterinsurgency, And Capitalism In Colombia, Brand warfare is real. Guerrilla Marketing details the Colombian government’s efforts to transform Marxist guerrilla fighters in the FARC into consumer citizens. Alexander L. Fattal shows how the market has become one of the principal grounds on which counterinsurgency warfare is waged and post-conflict futures imagined in Colombia. This layered case study illuminates a larger phenomenon: the convergence of marketing and militarism in the twenty-first century. Taking a global view of information warfare, Guerrilla Marketing combines archival research, extensive fieldwork not just with the Colombian Ministry of Defense and former rebel communities, but also political exiles in Sweden and peace negotiators in Havana. Throughout, Fattal deftly intertwines insights into the modern surveillance state, peace and conflict studies, and humanitarian interventions, on one hand, with critical engagements with marketing, consumer culture, and late capitalism on the other. The result is a powerful analysis of the intersection of conflict and consumerism in a world where governance is increasingly structured by brand ideology and wars sold as humanitarian interventions. Full of rich, unforgettable ethnographic stories, Guerrilla Marketing is a stunning—and troubling—analysis of global conflict at a moment when warfare and consumer advertising are remaking each other and taking on furtive forms. .
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Guerrilla Marketing: Information War, Counterinsurgency, And Capitalism In Colombia
EN NWISBN: 9780226590509 bzw. 022659050X, in Englisch, University of Chicago Press, neu.
Lieferung aus: Kanada, In Stock, plus shipping.
Alexander L. Fattal, Books, Social and Cultural Studies, Guerrilla Marketing: Information War, Counterinsurgency, And Capitalism In Colombia, Brand warfare is real. Guerrilla Marketing details the Colombian government’s efforts to transform Marxist guerrilla fighters in the FARC into consumer citizens. Alexander L. Fattal shows how the market has become one of the principal grounds on which counterinsurgency warfare is waged and post-conflict futures imagined in Colombia. This layered case study illuminates a larger phenomenon: the convergence of marketing and militarism in the twenty-first century. Taking a global view of information warfare, Guerrilla Marketing combines archival research, extensive fieldwork not just with the Colombian Ministry of Defense and former rebel communities, but also political exiles in Sweden and peace negotiators in Havana. Throughout, Fattal deftly intertwines insights into the modern surveillance state, peace and conflict studies, and humanitarian interventions, on one hand, with critical engagements with marketing, consumer culture, and late capitalism on the other. The result is a powerful analysis of the intersection of conflict and consumerism in a world where governance is increasingly structured by brand ideology and wars sold as humanitarian interventions. Full of rich, unforgettable ethnographic stories, Guerrilla Marketing is a stunning—and troubling—analysis of global conflict at a moment when warfare and consumer advertising are remaking each other and taking on furtive forms. .
Alexander L. Fattal, Books, Social and Cultural Studies, Guerrilla Marketing: Information War, Counterinsurgency, And Capitalism In Colombia, Brand warfare is real. Guerrilla Marketing details the Colombian government’s efforts to transform Marxist guerrilla fighters in the FARC into consumer citizens. Alexander L. Fattal shows how the market has become one of the principal grounds on which counterinsurgency warfare is waged and post-conflict futures imagined in Colombia. This layered case study illuminates a larger phenomenon: the convergence of marketing and militarism in the twenty-first century. Taking a global view of information warfare, Guerrilla Marketing combines archival research, extensive fieldwork not just with the Colombian Ministry of Defense and former rebel communities, but also political exiles in Sweden and peace negotiators in Havana. Throughout, Fattal deftly intertwines insights into the modern surveillance state, peace and conflict studies, and humanitarian interventions, on one hand, with critical engagements with marketing, consumer culture, and late capitalism on the other. The result is a powerful analysis of the intersection of conflict and consumerism in a world where governance is increasingly structured by brand ideology and wars sold as humanitarian interventions. Full of rich, unforgettable ethnographic stories, Guerrilla Marketing is a stunning—and troubling—analysis of global conflict at a moment when warfare and consumer advertising are remaking each other and taking on furtive forms. .
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Guerrilla Marketing: Counterinsurgency and Capitalism in Colombia (Chicago Studies in Practices of Meaning) (2018)
EN PB NWISBN: 9780226590646 bzw. 022659064X, in Englisch, 304 Seiten, University of Chicago Press, Taschenbuch, neu.
Lieferung aus: Vereinigte Staaten von Amerika, Not yet published, free shipping for AmazonPrime only. Regular USD 4.98.
Von Händler/Antiquariat, Amazon.com.
Brand warfare is real. Guerrilla Marketing details the Colombian government’s efforts to transform Marxist guerrilla fighters in the FARC into consumer citizens. Alexander L. Fattal shows how the market has become one of the principal grounds on which counterinsurgency warfare is waged and post-conflict futures imagined in Colombia. This layered case study illuminates a larger phenomenon: the convergence of marketing and militarism in the twenty-first century. Taking a global view of information warfare, Guerrilla Marketing combines archival research, extensive fieldwork not just with the Colombian Ministry of Defense and former rebel communities, but also political exiles in Sweden and peace negotiators in Havana. Throughout, Fattal deftly intertwines insights into the modern surveillance state, peace and conflict studies, and humanitarian interventions, on one hand, with critical engagements with marketing, consumer culture, and late capitalism on the other. The result is a powerful analysis of the intersection of conflict and consumerism in a world where governance is increasingly structured by brand ideology and wars sold as humanitarian interventions. Full of rich, unforgettable ethnographic stories, Guerrilla Marketing is a stunning—and troubling—analysis of global conflict at a moment when warfare and consumer advertising are remaking each other and taking on furtive forms. , Paperback, Edition: First, Label: University of Chicago Press, University of Chicago Press, Product group: Book, Published: 2018-11-26, Studio: University of Chicago Press.
Von Händler/Antiquariat, Amazon.com.
Brand warfare is real. Guerrilla Marketing details the Colombian government’s efforts to transform Marxist guerrilla fighters in the FARC into consumer citizens. Alexander L. Fattal shows how the market has become one of the principal grounds on which counterinsurgency warfare is waged and post-conflict futures imagined in Colombia. This layered case study illuminates a larger phenomenon: the convergence of marketing and militarism in the twenty-first century. Taking a global view of information warfare, Guerrilla Marketing combines archival research, extensive fieldwork not just with the Colombian Ministry of Defense and former rebel communities, but also political exiles in Sweden and peace negotiators in Havana. Throughout, Fattal deftly intertwines insights into the modern surveillance state, peace and conflict studies, and humanitarian interventions, on one hand, with critical engagements with marketing, consumer culture, and late capitalism on the other. The result is a powerful analysis of the intersection of conflict and consumerism in a world where governance is increasingly structured by brand ideology and wars sold as humanitarian interventions. Full of rich, unforgettable ethnographic stories, Guerrilla Marketing is a stunning—and troubling—analysis of global conflict at a moment when warfare and consumer advertising are remaking each other and taking on furtive forms. , Paperback, Edition: First, Label: University of Chicago Press, University of Chicago Press, Product group: Book, Published: 2018-11-26, Studio: University of Chicago Press.
4
Symbolbild
Guerrilla Marketing: Counterinsurgency and Capitalism in Colombia (Chicago Studies in Practices of Meaning) (2018)
EN HC NWISBN: 9780226590509 bzw. 022659050X, in Englisch, 304 Seiten, University of Chicago Press, gebundenes Buch, neu.
Lieferung aus: Vereinigte Staaten von Amerika, Not yet published, free shipping for AmazonPrime only. Regular USD 4.98.
Von Händler/Antiquariat, Amazon.com.
Brand warfare is real. Guerrilla Marketing details the Colombian government’s efforts to transform Marxist guerrilla fighters in the FARC into consumer citizens. Alexander L. Fattal shows how the market has become one of the principal grounds on which counterinsurgency warfare is waged and post-conflict futures imagined in Colombia. This layered case study illuminates a larger phenomenon: the convergence of marketing and militarism in the twenty-first century. Taking a global view of information warfare, Guerrilla Marketing combines archival research, extensive fieldwork not just with the Colombian Ministry of Defense and former rebel communities, but also political exiles in Sweden and peace negotiators in Havana. Throughout, Fattal deftly intertwines insights into the modern surveillance state, peace and conflict studies, and humanitarian interventions, on one hand, with critical engagements with marketing, consumer culture, and late capitalism on the other. The result is a powerful analysis of the intersection of conflict and consumerism in a world where governance is increasingly structured by brand ideology and wars sold as humanitarian interventions. Full of rich, unforgettable ethnographic stories, Guerrilla Marketing is a stunning—and troubling—analysis of global conflict at a moment when warfare and consumer advertising are remaking each other and taking on furtive forms. , Hardcover, Edition: First, Label: University of Chicago Press, University of Chicago Press, Product group: Book, Published: 2018-11-26, Studio: University of Chicago Press.
Von Händler/Antiquariat, Amazon.com.
Brand warfare is real. Guerrilla Marketing details the Colombian government’s efforts to transform Marxist guerrilla fighters in the FARC into consumer citizens. Alexander L. Fattal shows how the market has become one of the principal grounds on which counterinsurgency warfare is waged and post-conflict futures imagined in Colombia. This layered case study illuminates a larger phenomenon: the convergence of marketing and militarism in the twenty-first century. Taking a global view of information warfare, Guerrilla Marketing combines archival research, extensive fieldwork not just with the Colombian Ministry of Defense and former rebel communities, but also political exiles in Sweden and peace negotiators in Havana. Throughout, Fattal deftly intertwines insights into the modern surveillance state, peace and conflict studies, and humanitarian interventions, on one hand, with critical engagements with marketing, consumer culture, and late capitalism on the other. The result is a powerful analysis of the intersection of conflict and consumerism in a world where governance is increasingly structured by brand ideology and wars sold as humanitarian interventions. Full of rich, unforgettable ethnographic stories, Guerrilla Marketing is a stunning—and troubling—analysis of global conflict at a moment when warfare and consumer advertising are remaking each other and taking on furtive forms. , Hardcover, Edition: First, Label: University of Chicago Press, University of Chicago Press, Product group: Book, Published: 2018-11-26, Studio: University of Chicago Press.
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