Trump University Marketing 101: How to Use the Most Powerful Ideas in Marketing to Get More Customers
10 Angebote vergleichen
Bester Preis: € 15,50 (vom 10.02.2018)Trump University Marketing 101: How to Use the Most Powerful Ideas in Marketing to Get More Customers (2006)
ISBN: 9780470055830 bzw. 0470055839, in Englisch, John Wiley & Sons, Inc. John Wiley & Sons, Inc. John Wiley & Sons, Inc. neu, E-Book, elektronischer Download.
Trump University Marketing 101 combines the biggest name in business with the 40-year teaching experience of one of the most well-known marketing thinkers in academia. Without an MBA in marketing, how can today's entrepreneurs and business owners stay on top of what's happening in marketing? How can they find the best new ideas and avoid those tactics that don't work or just lead to trouble? Trump University Marketing 101 presents all the basics of a marketing MBA. Each chapter focuses on one key marketing idea and explores it in a straightforward, non-academic manner with exercises and examples that show the idea in action. But more than basic instruction, Sexton also includes his own methodologies for making vital marketing decisions-the same methodologies major corporations pay top-dollar to have him teach their employees. Don Sexton is Professor of Business at Columbia University and principle of The Arrow Group, Ltd. , a marketing consulting and training firm whose clients have included GE, Citigroup, IBM, and Pfizer, among many others. He has taught at Columbia for more than 35 years, is a recipient of the Business School's Distinguished Teaching Award, and has written numerous articles on marketing and branding issues. He is often quoted in prominent media such as The New York Times, Business Week, and Beijing's China Economic Daily.
Trump University Marketing 101: How to Use the Most Powerful Ideas in Marketing to Get More Customers
ISBN: 9780471916901 bzw. 0471916900, in Englisch, John Wiley & Sons, gebraucht.
Trump University Marketing 101 combines the biggest name in business with the 40-year teaching experience of one of the most well-known marketing thinkers in academia. Without an MBA in marketing, how can today's entrepreneurs and business owners stay on top of what's happening in marketing? How can they find the best new ideas and avoid those tactics that don't work or just lead to trouble? Trump University Marketing 101 presents all the basics of a marketing MBA. Each chapter focuses on one key marketing idea and explores it in a straightforward, non-academic manner with exercises and examples that show the idea in action.But more than basic instruction, Sexton also includes his own methodologies for making vital marketing decisions-the same methodologies major corporations pay top-dollar to have him teach their employees. Don Sexton is Professor of Business at Columbia University and principle of The Arrow Group, Ltd.[registered], a marketing consulting and training firm whose clients have included GE, Citigroup, IBM, and Pfizer, among many others. He has taught at Columbia for more than 35 years, is a recipient of the Business School's Distinguished Teaching Award, and has written numerous articles on marketing and branding issues. He is often quoted in prominent media such as The New York Times , Business Week , and Beijing's China Economic Daily .
Trump University Marketing 101: How to Use the Most Powerful Ideas in Marketing to Get More Customers
ISBN: 0471916900 bzw. 9780471916901, in Englisch, Wiley, gebraucht.
business and investing,marketing,marketing and sales, Trump University Marketing 101" combines the biggest name in business with the 40-year teaching experience of one of the most well-known marketing thinkers in academia. Without an MBA in marketing, how can today's entrepreneurs and business owners stay on top of what's happening in marketing? How can they find the best new ideas and avoid those tactics that don't work or just lead to trouble? "Trump University Marketing 101" presents all the basics of a marketing MBA. Each chapter focuses on one key marketing idea and explores it in a straightforward, non-academic manner with exercises and examples that show the idea in action.But more than basic instruction, Sexton also includes his own methodologies for making vital marketing decisions-the same methodologies major corporations pay top-dollar to have him teach their employees. Don Sexton is Professor of Business at Columbia University and principle of The Arrow Group, Ltd.[registered], a marketing consulting and training firm whose clients have included GE, Citigroup, IBM, and Pfizer, among many others. He has taught at Columbia for more than 35 years, is a recipient of the Business School's Distinguished Teaching Award, and has written numerous articles on marketing and branding issues. He is often quoted in prominent media such as "The New York Times", "Business Week", and Beijing's "China Economic Daily".
Trump University Marketing 101: How to Use the Most Powerful Ideas in Marketing to Get More Customers
ISBN: 9780471916901 bzw. 0471916900, in Englisch, Wiley, gebraucht.
Von Händler/Antiquariat, Better World Books.
Wiley. Used - Very Good. Ships from Reno, NV. Former Library book. Great condition for a used book! Minimal wear. 100% Money Back Guarantee. Shipped to over one million happy customers. Your purchase benefits world literacy!
University Marketing 101: How to Use the Most Powerful Ideas in Marketing to Get More Customers
ISBN: 9780471916901 bzw. 0471916900, vermutlich in Englisch, Wiley, Vereinigte Staaten von Amerika, gebraucht.
Trump University books are practical, straightforward primers on the basics of doing business the Trump way--successfully. Each book is written by a leading expert in the field and includes an inspiring Foreword by Trump himself. Key ideas throughout are illustrated by real-life examples from Trump and other senior executives in the Trump organization. Perfect for anyone who wants to get ahead in business without the MBA, these streetwise books provide real-world business advice based on the one thing readers can't get in any business school--experience. In Trump University Marketing 101, you'll learn how to: Master the basics of great marketing Understand customers, competitors, and market conditions Find your target market Position your product or service against the competition Create a great brand Develop a marketing plan Grow your business Increase customer satisfaction Price your products effectively Advertise and promote your business Use the Internet to reach new customers Employ guerrilla marketing techniques Forecast sales and profits And much more!
Trump University Marketing 101: How to Use the Most Powerful Ideas in Marketing to Get More Customers (2010)
ISBN: 9780470570067 bzw. 0470570067, in Englisch, John Wiley & Sons, John Wiley & Sons, John Wiley & Sons, neu, E-Book, elektronischer Download.
A new edition of the successful guide to great marketingâ€"now with 20% new and updated materialCombining the biggest name in business with the forty-year experience of one of the best-known and most respected marketing thinkers, Trump University Marketing 101, Second Edition presents all the basics of great marketing, sharing Professor Donald Sexton's lifetime of marketing experience and acumen. Each chapter focuses on one key marketing concept and explores it in a straightforward, non-academic manner with exercises and examples that show the idea in action. Readers will discover the same effective methodologies Sexton teaches his own students, backed up with step-by-step instruction and handy tools and resources. Now better than ever, this new edition includes 20% new information, including new chapters on marketing in a difficult economy, marketing real estate, online marketing, and more. Don Sexton (New York, NY) is Professor of Marketing at Columbia University and the principle of The Arrow Group, Ltd, a marketing consulting and training firm whose clients have included GE, Citigroup, Unilever, and Pfizer, among many other well-known companies. He has taught at Columbia for more than 40 years and his articles on branding and marketing have appeared in numerous publications including the Harvard Business Review and the Journal of Marketing. He is often quoted in such publications as the New York Times, Business Week, and Beijing's China Economic Daily.
Trump University Marketing 101
ISBN: 9780470570081 bzw. 0470570083, in Englisch, Wiley, Vereinigte Staaten von Amerika, neu, E-Book, elektronischer Download.
How to Use the Most Powerful Ideas in Marketing to Get More Customers, How to Use the Most Powerful Ideas in Marketing to Get More Customers.
University Marketing 101: How to Use the Most Powerful Ideas in Marketing to Get More Customers (2006)
ISBN: 9780471916901 bzw. 0471916900, in Englisch, Wiley, gebundenes Buch.
Von Händler/Antiquariat, Ergodebooks.
Wiley, 2006-06-23. 1. Hardcover. Used:Good. Buy with confidence. Excellent Customer Service & Return policy. Ships Fast. 24*7 Customer Service.
Trump University Marketing 101: How to Use the Most Powerful Ideas in Marketing to Get More Customers (2006)
ISBN: 9780471916901 bzw. 0471916900, in Englisch, Wiley, gebundenes Buch, gebraucht.
Von Händler/Antiquariat, Books Squared, TX, Dallas, [RE:5].
Hardcover.
Trump University Marketing 101: How to Use the Most Powerful Ideas in Marketing to Get More Customers (2006)
ISBN: 9780471916901 bzw. 0471916900, in Englisch, Wiley, gebundenes Buch, gebraucht.
Von Händler/Antiquariat, thriftbooks.com, WA, Auburn, [RE:5].
Hardcover.