Designing Luxury Brands: The Science of Pleasing Customers’ Senses (Management for Professionals)
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Preise | Nov. 17 | März 19 | Apr. 19 |
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Schnitt | € 61,58 | € 59,30 | € 74,89 |
Nachfrage |
Designing Luxury Brands: The Science of Pleasing Customers' Senses (Paperback) (2019)
ISBN: 9783030100759 bzw. 3030100758, in Deutsch, Springer, United States, Taschenbuch, neu.
Language: English. Brand new Book. This book shows how to build successful luxury brands using the power of sensory science and neuro-physiology. The author introduces - based on inspiring business cases like Tesla, Louis Vuitton, Chanel, Hermès, Moncler, Louboutin, or Sofitel in industries such as Fashion, Automotive or Leisure - groundbreaking scientific methods - like the Derval Color Test(R) taken by over 10 million people - to predict luxury shoppers' preferences and purchasing patterns and illustrates common and unique features of successful luxury brands. Through various practical examples and experiments, readers will be able to build, revamp, or expand luxury brands and look at luxury from a new angle.
Designing Luxury Brands - The Science of Pleasing Customers' Senses
ISBN: 9783319715551 bzw. 3319715550, in Deutsch, Springer-Verlag Gmbh, gebundenes Buch, neu.
Designing Luxury Brands: This book shows how to build successful luxury brands using the power of sensory science and neuro-physiology. The author introduces - based on inspiring business cases like Tesla, Louis Vuitton, Chanel, Herm?s, Moncler, Louboutin, or Sofitel in industries such as Fashion, Automotive or Leisure - groundbreaking scientific methods - like the Derval Color Test? taken by over 10 million people - to predict luxury shoppers` preferences and purchasing patterns and illustrates common and unique features of successful luxury brands. Through various practical examples and experiments, readers will be able to build, revamp, or expand luxury brands and look at luxury from a new angle. Englisch, Buch.
Designing Luxury Brands
ISBN: 9783319715551 bzw. 3319715550, in Deutsch, Springer Shop, gebundenes Buch, neu.
This book shows how to build successful luxury brands using the power of sensory science and neuro-physiology. The author introduces – based on inspiring business cases like Tesla, Louis Vuitton, Chanel, Hermès, Moncler, Louboutin, or Sofitel in industries such as Fashion, Automotive or Leisure – groundbreaking scientific methods - like the Derval Color Test® taken by over 10 million people - to predict luxury shoppers’ preferences and purchasing patterns and illustrates common and unique features of successful luxury brands. Through various practical examples and experiments, readers will be able to build, revamp, or expand luxury brands and look at luxury from a new angle. Hard cover.
Designing Luxury Brands
ISBN: 9783030100759 bzw. 3030100758, vermutlich in Englisch, Springer Shop, Taschenbuch, neu.
This book shows how to build successful luxury brands using the power of sensory science and neuro-physiology. The author introduces – based on inspiring business cases like Tesla, Louis Vuitton, Chanel, Hermès, Moncler, Louboutin, or Sofitel in industries such as Fashion, Automotive or Leisure – groundbreaking scientific methods - like the Derval Color Test® taken by over 10 million people - to predict luxury shoppers’ preferences and purchasing patterns and illustrates common and unique features of successful luxury brands. Through various practical examples and experiments, readers will be able to build, revamp, or expand luxury brands and look at luxury from a new angle. Soft cover.
Designing Luxury Brands
ISBN: 9783319715551 bzw. 3319715550, in Deutsch, neu.
This book shows how to build successful luxury brands using the power of sensory science and neuro-physiology. The author introduces – based on inspiring business cases like Tesla, Louis Vuitton, Chanel, Hermès, Moncler, Louboutin, or Sofitel in industries such as Fashion, Automotive or Leisure – groundbreaking scientific methods - like the Derval Color Test® taken by over 10 million people - , to predict luxury shoppers’ preferences and purchasing patterns and illustrates common and unique features of successful luxury brands. Through various practical examples and experiments, readers will be able to build, revamp, or expand luxury brands and look ,at luxury from a new angle.  ,  ,.
Designing Luxury Brands (2019)
ISBN: 9783030100759 bzw. 3030100758, in Deutsch, Springer, neu, Nachdruck.
New Book. Shipped from US within 10 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
Designing Luxury Brands: The Science of Pleasing Customers' Senses (2019)
ISBN: 9783030100759 bzw. 3030100758, in Deutsch, Springer, neu, Nachdruck.
New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
Designing Luxury Brands: The Science of Pleasing Customers’ Senses (Management for Professionals)
ISBN: 9783319715551 bzw. 3319715550, in Englisch, 180 Seiten, Springer, gebundenes Buch, neu, Erstausgabe.
Von Händler/Antiquariat, Amazon.de.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
Designing Luxury Brands: The Science of Pleasing Customers’ Senses (Management for Professionals) (2019)
ISBN: 9783030100759 bzw. 3030100758, in Englisch, 192 Seiten, Springer, Taschenbuch, neu.
Von Händler/Antiquariat, Amazon.de.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen