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100%: Rebecca Serban: Consumer Attitude towards Recycled Fashion Garments. Which factors make recycled fashion more appealing to consumers? (ISBN: 9783346581891) 2022, GRIN Verlag, in Englisch, Taschenbuch.Nur diese Ausgabe anzeigen…
100%: Serban, Rebecca: Consumer Attitude towards Recycled Fashion Garments. Which factors make recycled fashion more appealing to consumers? (eBook, PDF) (ISBN: 9783346581884) 2021, GRIN Verlag, in Deutsch.Nur diese Ausgabe anzeigen…
Consumer Attitude towards Recycled Fashion Garments. Which factors make recycled fashion more appealing to consumers?
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Bester Preis: € 44,99 (vom 23.02.2022)1
Consumer Attitude towards Recycled Fashion Garments. Which factors make recycled fashion more appealing to consumers? (2022)
~EN PB NWISBN: 9783346581891 bzw. 3346581896, vermutlich in Englisch, GRIN Verlag, Taschenbuch, neu.
Lieferung aus: Deutschland, Versandkostenfrei.
Von Händler/Antiquariat, AHA-BUCH GmbH [51283250], Einbeck, Germany.
nach der Bestellung gedruckt Neuware - Master's Thesis from the year 2021 in the subject Business economics - Customer Relationship Management, CRM, grade: 1,3, Frankfurt School of Finance & Management, language: English, abstract: In the present master's thesis, two experiments, a survey and A/B-testing, examined consumer behavior and attitude in the context of recycled fashion in order to accept or reject five different hypotheses. One of the objectives of the survey conducted for this master's thesis was to investigate whether consumers prefer certain recycled materials over others. The materials studied were recycled cotton, recycled plastic and recycled pineapple leaves. With the help of several statistical tests in RStudio, it was found that recycled cotton is the most popular recycled material in comparison. In addition, the aim was to investigate whether consumers also prefer certain garments over others when buying recycled fashion and whether the proximity of the garment to the skin has a particular influence here. Here, too, an analysis in RStudio revealed that it is not necessarily the proximity of the skin but rather the level of intimacy that is decisive. Finally, the survey was intended to investigate whether and to what extent consumers feel disgust towards recycled fashion and how consumer disgust can be avoided. Practical and theoretical management implications, especially for fashion companies, were being discussed in order to provide companies with a way to implement recycled fashion most effectively focusing on the right choice of materials, fashion type and communication. 88 pp. Englisch, Books.
Von Händler/Antiquariat, AHA-BUCH GmbH [51283250], Einbeck, Germany.
nach der Bestellung gedruckt Neuware - Master's Thesis from the year 2021 in the subject Business economics - Customer Relationship Management, CRM, grade: 1,3, Frankfurt School of Finance & Management, language: English, abstract: In the present master's thesis, two experiments, a survey and A/B-testing, examined consumer behavior and attitude in the context of recycled fashion in order to accept or reject five different hypotheses. One of the objectives of the survey conducted for this master's thesis was to investigate whether consumers prefer certain recycled materials over others. The materials studied were recycled cotton, recycled plastic and recycled pineapple leaves. With the help of several statistical tests in RStudio, it was found that recycled cotton is the most popular recycled material in comparison. In addition, the aim was to investigate whether consumers also prefer certain garments over others when buying recycled fashion and whether the proximity of the garment to the skin has a particular influence here. Here, too, an analysis in RStudio revealed that it is not necessarily the proximity of the skin but rather the level of intimacy that is decisive. Finally, the survey was intended to investigate whether and to what extent consumers feel disgust towards recycled fashion and how consumer disgust can be avoided. Practical and theoretical management implications, especially for fashion companies, were being discussed in order to provide companies with a way to implement recycled fashion most effectively focusing on the right choice of materials, fashion type and communication. 88 pp. Englisch, Books.
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Consumer Attitude towards Recycled Fashion Garments. Which factors make recycled fashion more appealing to consumers? (2022)
~EN PB NW RPISBN: 9783346581891 bzw. 3346581896, vermutlich in Englisch, GRIN Verlag, Taschenbuch, neu, Nachdruck.
Von Händler/Antiquariat, Ria Christie Collections [59718070], Uxbridge, United Kingdom.
PRINT ON DEMAND Book; New; Fast Shipping from the UK. Books.
PRINT ON DEMAND Book; New; Fast Shipping from the UK. Books.
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Consumer Attitude towards Recycled Fashion Garments. Which factors make recycled fashion more appealing to consumers?
~EN PB NWISBN: 3346581896 bzw. 9783346581891, vermutlich in Englisch, GRIN Verlag, Taschenbuch, neu.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
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Consumer Attitude towards Recycled Fashion Garments. Which factors make recycled fashion more appealing to consumers? (eBook, PDF) (2021)
~DE NWISBN: 9783346581884 bzw. 3346581888, vermutlich in Deutsch, GRIN Verlag, neu.
Lieferung aus: Deutschland, Sofort per Download lieferbar, Versandkostenfrei innerhalb von Deutschland.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
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