Marketing Management - 3 Angebote vergleichen

Lieferung aus: Deutschland, ebook डाउनलोड करने के लिए, नि: शुल्क शिपिंग।.
This book depicts marketing in contemporary and future India by providing a clear understanding of the marketing concepts, with due emphasis on developing application skills. It comprehensively discusses marketing management concepts and frameworks with numerous illustrations and cases in the Indian context. This revised and up-to-date text presents the evolving marketing scenario with the latest marketing data. The focus of the new edition is more on the ‘Innovations in Marketing‘ which are imperative for an emerging market like India. The text very well captures the marketing initiatives, practices and successes of Indian companies both in the domestic and more recently, in the global markets. In this edition, some of the relevant chapters have been retained in original form, and significant changes have been made in many others to make them contemporary with new data, research inputs and concepts. The book has been structured in the following six sections: The Marketing Environment, Assembling the Marketing Toolbox, Creating of Customer Value, Communication and Deliverance of Customer Value, Creating Sustainable Competitive Value and Growth, and Broadening Horizons. Kindle Edition, स्वरूप: Kindle eBook, उत्पाद समूह: eBooks, रिलीज की तारीख: 2017-01-24.

Lieferung aus: Frankreich, ebook डाउनलोड करने के लिए, नि: शुल्क शिपिंग।.
This book depicts marketing in contemporary and future India by providing a clear understanding of the marketing concepts, with due emphasis on developing application skills. It comprehensively discusses marketing management concepts and frameworks with numerous illustrations and cases in the Indian context. This revised and up-to-date text presents the evolving marketing scenario with the latest marketing data. Salient Features - Emphasis on ‘Innovations in Marketing' through examples and cases. - Numerous new examples, data, research inputs and concepts introduced. - Outcome-based pedagogy with Learning Objectives and content tagged with LO. Format Kindle, संस्करण: Fifth, स्वरूप: Ebook Kindle, लेबल: McGraw Hill Education (India) Private Limited, McGraw Hill Education (India) Private Limited, उत्पाद समूह: eBooks, प्रकाशित: 2015-09-01, रिलीज की तारीख: 2015-08-22, स्टूडियो: McGraw Hill Education (India) Private Limited, बिक्री रैंक: 647965.

Lieferung aus: Vereinigtes Königreich Großbritannien und Nordirland, ebook for download, Free shipping.
This book depicts marketing in contemporary and future India by providing a clear understanding of the marketing concepts, with due emphasis on developing application skills. It comprehensively discusses marketing management concepts and frameworks with numerous illustrations and cases in the Indian context. This revised and up-to-date text presents the evolving marketing scenario with the latest marketing data. Salient Features - Emphasis on ‘Innovations in Marketing' through examples and cases. - Numerous new examples, data, research inputs and concepts introduced. - Outcome-based pedagogy with Learning Objectives and content tagged with LO. Kindle Edition, Edition: Fifth, Format: Kindle eBook, Label: McGraw Hill Education (India) Private Limited, McGraw Hill Education (India) Private Limited, Product group: eBooks, Published: 2015-09-01, Release date: 2015-08-22, Studio: McGraw Hill Education (India) Private Limited, Sales rank: 1724643.