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Making a Difference Through Marketing - A Quest for Diverse Perspectives
13 Angebote vergleichen
Bester Preis: € 81,00 (vom 21.02.2017)Making a Difference Through Marketing (2016)
ISBN: 9789811004629 bzw. 9811004625, vermutlich in Englisch, 282 Seiten, Springer-Verlag GmbH, neu.
Von Händler/Antiquariat, Mein Buchshop, [4021159].
Neuware - This book honours the contribution Professor Pascale Quester has made to academia and higher education, through her research, teaching, and leadership. It provides readers with a comprehensive, contemporary perspective on marketing practice with an emphasis on the role of marketing in making a difference. Organisations are interwoven with the society in which they operate and are thus commonly expected to shoulder some responsibility in advancing that society. While there has been significant academic and practitioner focus on corporate social responsibility (CSR), research is often limited to the organisational benefits and implementation of CSR initiatives, this book presents a broader perspective. It highlights a variety of players and approaches that are making a difference to their various stakeholder groups, specifically in the areas of sponsorship, consumer behaviour, education, health and innovation. 16.05.2016, Buch, Neuware, 241x159x20 mm, 621g, 282, Internationaler Versand, PayPal, Offene Rechnung, Banküberweisung.
Making a Difference Through Marketing (2016)
ISBN: 9789811004629 bzw. 9811004625, vermutlich in Englisch, 282 Seiten, Springer-Verlag GmbH, neu.
Von Händler/Antiquariat, Buchhandlung - Bides GbR, [4124740].
Neuware - This book honours the contribution Professor Pascale Quester has made to academia and higher education, through her research, teaching, and leadership. It provides readers with a comprehensive, contemporary perspective on marketing practice with an emphasis on the role of marketing in making a difference. Organisations are interwoven with the society in which they operate and are thus commonly expected to shoulder some responsibility in advancing that society. While there has been significant academic and practitioner focus on corporate social responsibility (CSR), research is often limited to the organisational benefits and implementation of CSR initiatives, this book presents a broader perspective. It highlights a variety of players and approaches that are making a difference to their various stakeholder groups, specifically in the areas of sponsorship, consumer behaviour, education, health and innovation. 16.05.2016, Buch, Neuware, 241x159x20 mm, 621g, 282, Internationaler Versand, Offene Rechnung (Vorkasse vorbehalten), PayPal, Banküberweisung.
Making a Difference Through Marketing (2016)
ISBN: 9789811004629 bzw. 9811004625, vermutlich in Englisch, 282 Seiten, Springer-Verlag GmbH, neu.
Von Händler/Antiquariat, Buchhandlung Kisch & Co. [3338288].
Neuware - This book honours the contribution Professor Pascale Quester has made to academia and higher education, through her research, teaching, and leadership. It provides readers with a comprehensive, contemporary perspective on marketing practice with an emphasis on the role of marketing in making a difference. Organisations are interwoven with the society in which they operate and are thus commonly expected to shoulder some responsibility in advancing that society. While there has been significant academic and practitioner focus on corporate social responsibility (CSR), research is often limited to the organisational benefits and implementation of CSR initiatives, this book presents a broader perspective. It highlights a variety of players and approaches that are making a difference to their various stakeholder groups, specifically in the areas of sponsorship, consumer behaviour, education, health and innovation. 16.05.2016, Buch, Neuware, 241x159x20 mm, 621g, 282, Internationaler Versand, Offene Rechnung (Vorkasse vorbehalten), PayPal, Banküberweisung.
Making a Difference Through Marketing: A Quest for Diverse Perspectives (2016)
ISBN: 9789811004643 bzw. 9811004641, in Englisch, 282 Seiten, Springer, neu, Erstausgabe, E-Book, elektronischer Download.
This book honours the contribution Professor Pascale Quester has made to academia and higher education, through her research, teaching, and leadership. It provides readers with a comprehensive, contemporary perspective on marketing practice with an emphasis on the role of marketing in making a difference. Organisations are interwoven with the society in which they operate and are thus commonly expected to shoulder some responsibility in advancing that society. While there has been significant academic and practitioner focus on corporate social responsibility (CSR), research is often limited to the organisational benefits and implementation of CSR initiatives, this book presents a broader perspective. It highlights a variety of players and approaches that are making a difference to their various stakeholder groups, specifically in the areas of sponsorship, consumer behaviour, education, health and innovation., Kindle Edition, Edition: 1st ed. 2016, Format: Kindle eBook, Label: Springer, Springer, Product group: eBooks, Published: 2016-05-04, Release date: 2016-05-04, Studio: Springer.
Making a Difference Through Marketing (2016)
ISBN: 9789811004629 bzw. 9811004625, vermutlich in Englisch, 282 Seiten, Springer, Berlin Springer Singapore Springer, gebundenes Buch, neu, Erstausgabe.
Von Händler/Antiquariat, Moluna GmbH, [5901482].
This book honours the contribution Professor Pascale Quester has made to academia and higher education, through her research, teaching, and leadership. It provi, 2016, Gebunden, Neuware, Hardcover, 619g, 1. Auflage 2016, 282, PayPal.
Making a Difference Through Marketing
ISBN: 9789811004643 bzw. 9811004641, vermutlich in Englisch, Springer Shop, neu, E-Book, elektronischer Download.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
Making a Difference Through Marketing - A Quest for Diverse Perspectives
ISBN: 9789811004629 bzw. 9811004625, vermutlich in Englisch, Springer-Verlag Gmbh, gebundenes Buch, neu.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
Making a Difference Through Marketing - A Quest for Diverse Perspectives
ISBN: 9789811004643 bzw. 9811004641, vermutlich in Englisch, Springer Singapore, neu, E-Book, elektronischer Download.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
Making a Difference Through Marketing (2016)
ISBN: 9789811004643 bzw. 9811004641, in Englisch, Springer, Springer, Springer, neu, E-Book, elektronischer Download.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
Making a Difference Through Marketing
ISBN: 9789811004629 bzw. 9811004625, vermutlich in Englisch, neu, Hörbuch.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen